CPR Strategic Marketing and Communications
Laura Carabello is the founder and principal owner of CPR Strategic Marketing and Communications. She focuses on medical travel, healthcare/healthcare information technology, managed care and employee benefits, pharmaceuticals and other business-to-business and direct-to-consumer healthcare and technology companies.
Carabello serves as a member of the advisory board of the International Medical Tourism Association and is the publisher/managing editor of Medical Travel Today for the medical tourism industry as well as Your Medical Travel for consumers. She holds a bachelor’s degree from the Newhouse School of Communications at Syracuse University.
Think about your favorite brands, whether it's a product, service, or professional consultant. Now consider why you feel loyal to that particular offering: Is it always sold at the right price? Is it a status symbol? Or does the brand always deliver a consistent level of satisfaction?